Solo Web Startup

A solo entrepreneur's 1st startup

  • @Refynr
  • My startup: Refynr.com
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      14 Mar 2011

      Cloud Chronicle: Podcast on my web startup

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      Interview Series Ep1 – Aaron Longnion of refynr.com

      Mar 14, 2011
      By Patrick Pushor
      Interview Series Podcast
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      Episode 1


      Interview with Aaron Longnion about his social network feed filter startup refynr.com. We speak about his technology, how refynr.com came about, some of the tools used in the creation of the site, and how the cloud enabled Aaron to support his solo startup.


      Links mentioned in the podcast:

      http://hashtags.org/
      http://www.crowdspring.com/
      http://www.gosquared.com/livestats/
      http://getsatisfaction.com/
      http://www.mailchimp.com/
      http://www.rackspace.com/

      Podcast: Download


      Tags: startup podcast

      About the Author

      Patrick Pushor

      Patrick is a critical thinker based out of Western Canada with deep experience in virtualization and cloud computing.

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      via cloudchronicle.com

      Thank you very much, Patrick, for the interview! Excellent questions, and I had a lot of fun!

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    • 9
      14 Dec 2010

      Refynr.com runs on ColdFusion 9 Enterprise now!

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      On Rackspace Cloud Servers, Refynr.com has been switched from Railo 3.2 (beta) to ColdFusion 9.0.1 Enterprise, Multi-server (2 CF instances clustered on JRun so far).

      Why would I switch from Railo CF to Adobe ColdFusion?

      1. It was free:
        After my "Top 14 web startup tools" post over a month ago, Adobe contacted me with a donation offer I could not refuse: a free Adobe CF 9 Enterprise license and free CF Builder license to use for Refynr.com. WOW! I was shocked. Of course Railo is free, too, so read on...
      2. My experience is with Adobe CF:
        After I learned about Railo "context", installation, JVM tuning, updates, and slight coding differences, I enjoyed using Railo, and it served me well for the first 3 months of Refynr.com; but, all my previous 10 years of experience with CF has been with the Adobe flavor, so I know the ins-and-outs of tuning, clustering, monitoring, and coding with it. 
      3. Maturity:
        CF 9 has been out for quite a while now, and Railo 3.2 is still in Beta (but will be released soon I think). It's been on many more high-end systems, for longer, with more bugs founds and fixed, and there's a larger online community to pull from if I need help. I will say the Railo Team has been very helpful and supportive of me and Refynr online, so it's not a knock on them at all
      4. Built-in Monitoring:
        The built-in CF 9 Server / Multiserver Monitor and Server Manager is great! And I already have experience using them to manage, monitor, and tune CF 8 & 9 systems. Railo uses FusionReactor, which I hear is great, but I don't have experience with it personally, and it would have cost me money to get it.

      I want to thank the various team members, and users of, from Railo who helped me get started, submit bugs, and iron out kinks as I tried to get this startup off the ground.

      And last, but not least, I'd like to thank Adobe for this generous donation. It will allow me to run up to 10 CF instances in the Rackspace Cloud, which would have been very expensive or complicated for me to do otherwise. I'm doing this Refynr venture alone with my own cash, so any time and money I can save is a huge boost. As needed, I plan to scale to multiple Cloud Servers, add more CF instances, and upgrade server hardware & RAM to scale with demand. Since I already have experience with this setup from previous companies, I'm feeling a lot more comfortable that I and ColdFusion can handle the future together :D

      Any questions or comments?

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    • 18
      10 Nov 2010

      Top 14 tools for my web startup

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      I've been working on my solo web start up full-time for about 2 months now, and so this post is about the software, programming platforms/frameworks, operating systems, websites, and apps that I use to stay fast and productive.

      First, let me quickly bullet-point my setup:

      Local Development:

      • Late 2009 MacBook Pro w/ 8Gigs of RAM
      • Railo, with built-in web server
      • Eclipse w/ CFEclipse, Subclipse, & MXUnit plugins
      • MySQL Community 5.1.51

      Cloud Server (Rackspace):

      • CentOS 5.4
      • Railo 3.2
      • Apache 2.2
      • MySQL Community 5.1.51

      Top tools list:

      1. Railo - similar to Adobe ColdFusion, but free and open-source, Railo (I'm using the free 3.2 beta version on my local development environment, which is compatible with Adobe ColdFusion 9.01). It's been great! Even though I've been working professionally with only the Adobe version of CF for 10 years, jumping to Railo was fairly painless, once I learned how to install it properly, etc.
      2. Gmail w/ Google Apps - I set up refynr.com mail for GMail and Google apps cuz it's free and very easy to do. I created an info@ address and do all my communication and responding to feedback from there. I also use Google Docs and Spreadsheets for keeping track of competition, Refynr features, ideas, etc. This is a no-brainer.
      3. Rackspace CloudServers: cost me all of $43 dollars last month, which included [1] bandwidth for over 70 Refynr Alpha testers (which does a lot of pulling from the Twitter & Facebook APIs), [2] full snapshot image backups of the server, [3] support via email or Live Chat, and [4] engineers that monitored and automatically rebooted my server when it went down mysteriously this past weekend. I'm happy; however, Amazon recently announced free pricing for lower-end cloud servers, and I'm keeping my eye on that...
      4. HooteSuite - read and post with multiple accounts. I manage 2 Twitter Accounts, Facebook, and LinkedIn from it. I prefer it over TweetDeck so that I can log in from any computer any time without worrying about installing/updating. Also, the analytics for my accounts and Google Analytics for my websites are nice.
      5. CFEclipse - it has great built-in support for Railo, and it's what I've already used for the past 5/6 years, so I found no need to try anything else right now.
      6. MyVersionControl.com - free/cheap Subversion hosting, with more features than I need. I just need the SVN repo space (hosted and secure), and use the Subclipse Eclipse plugin with CFEclipse. Simple. Done.
      7. MySQL - It's free and I already have a few years of experience with it. I did some preliminary investigation into the NoSQL options like MongoDB and CouchDB, but I don't need massive scalability (yet), so am sticking with what I know for now so that I don't get stuck to often. I'd rather just get er done at the moment.
      8. CentOS 5.4 - pretty much an exact replica of RedHat 5.4, so there's lot's of online documentation and help. Plus, it came as an inexpensive option with Rackspace. :)
      9. Sequel Pro - easy-to-use, free, and beautiful MySQL client for Mac. It does what I need 99% of the time, but sometimes I need to use MySQLWorkbench (which I found buggy and cumbersome for everyday use) for stuff like updating certain types of indexes or constraints.
      10. Posterous - this blog runs on Posterous in case you didn't notice. It's great if I need to do a quick post from email, but I like it more for posting via web, adding quick slide shows, and being able to auto-post to Twitter, Facebook, LinkedIn and FriendFeed. I get way more hits on my blog via Posterous than previous platforms I used. This is partially due to making sure it's in RSS aggregators like http://www.coldfusionbloggers.org/ and http://feeds.adobe.com/index.cfm?query=byCategory&categoryId=1&catego...
      11. CyberDuck - their website says it all - "Open source FTP, SFTP, WebDAV, Cloud Files, Google Docs & Amazon S3 Browser for Mac & Windows." (and FREE!)
      12. Seashore - Photoshop cost money, and GIMP is too complicated for me. I wanted something simple for common tasks. On Windows, that was Paint.NET. On Mac, it's Seashore! (note: I clearly need some better graphics skillz)
      13. jQuery Mobile (Alpha) - it makes the site look good on most mobile devices (iPhone, iPad, Android, BlackBerry, etc.), but also looks good on Firefox and Safari. Now, I'll just need to make Refynr.com look decent on IE 8+ and work out the kinks in Chrome. That's pretty good cross-browser/cross-platform compatibility with relatively little effort! And since it's in Alpha, it will only getting better in the next few months... Here's my post about implementing jQuery Mobile on Refynr.com.
      14. CFML Open Source code - First, I decided to not use a ColdFusion Framework (even though ColdBox, CFWheels, and FW/1 were VERY tempting) because I wanted to write the core of Refynr.com from scratch and to make damn sure there's no performance issues when/if I need to scale Refynr.com. In my professional career, I have never built anything very big from scratch; I have always worked on legacy ColdFusion code. Here's the open-source ColdFusion code I've used so far:
        • MonkehTweet - http://monkehtweet.riaforge.org/ for Twitter API & oAuth integration
        • Facebook ColdFusion SDK - https://github.com/affinitiz/facebook-cf-sdk/ for FB API integration
        • ValidateThis - http://www.validatethis.org/ for form validation
        • cfUniForm - http://cfuniform.riaforge.org/ for building forms
        • Timezone.cfc - https://github.com/rip747/TimeZone-CFC for timezone management
        • MXUnit.org - for unit testing CF code

      Honorable mentions (hope to use in the future) - LogBox, Rackspace CloudFiles, MemCached, MongoDB or CouchDB (?), VirtualBox, Parallels, ManyMoon, Chargify, Selenium, and IETester. And I am testing http://www.feedbackify.com/ for getting feedback off of Refynr.com, but may try http://GetSatisfaction.com at some point, too.

      Comment on what tools you use for your startup...

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      28 Sep 2010

      my startup "coming soon" web page is up

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      It's at http://refynr.com/

      The website should look like the first screenshot, and I have a little early "Alpha sneak preview" displayed in the second screenshot.

      (download)
      Click here to download:
      my-startup-coming-soon-web-page-is-up-GjrEJotBtayFsHCdDgaq.zip (267 KB)

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    Web developer/architect turned solo web entrepreneur

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